Michelin innove avec passion pour atteindre le meilleur équilibre entre le développement des personnes, le développement économique, et le respect de la planète et de ses habitants. Leader technologique des pneumatiques, Michelin propose des solutions et des services connectés pour une mobilité plus intelligente ! L'expertise acquise par Michelin dans les matériaux durables et de haute technologie (polymères, biomatériaux, recyclage) et des procédés industriels de pointe (impression 3D métal) est au coeur des engagements environnementaux du Groupe. En 2050, 100% des matériaux utilisés par le Groupe seront durables. La lutte contre le réchauffement climatique, la préservation de la biodiversité et le développement d'une économie circulaire sont des priorités pour Michelin. Le Groupe Michelin offre chaque jour des expériences uniques de mobilité en partageant des recommandations de voyages, d'hôtellerie et de gastronomie.
Parce que nous croyons que chacun doit pouvoir être acteur de son évolution professionnelle, nous voulons donner à tous les moyens de développer son potentiel, dans un environnement multiculturel et international, fondé sur l'inclusion des diversités et l'égalité des chances.
Rejoignez le Groupe Michelin, inspirons les vies de demain. The MICHELIN Guide is seeking a Sponsorship Digital Deployment Manager (permanent position) to support the Digital Content team in rolling out sponsored digital offerings.
The Lifestyle business division is a key contributor to Michelin Group's growth ambitions in the beyond-tire domain. The scope of Michelin Lifestyle activities ranges from Travel, Gastronomy, Wine, Mobility, and Lifestyle products and services, through a portfolio of world-renowned brands such as The Michelin Guide, Michelin, Robert Parker Wine Advocates, Tablet Hotels, Via-Michelin, LeFooding & BF Goodrich.
Integrated into the Digital Content team, you will collaborate with various stakeholders to deploy our marketing offers, supervise asset creation, support the Marketing team to improve the offers sold by the Sales team, coordinate reporting, and ensure media plan follow-up.
Your role will be essential in maintaining a balance between the MICHELIN Guide's editorial standards, digital performance, and partner satisfaction.
You will work on a wide variety of campaigns with B2B partners (brands) and B2A partners (public administrations, tourism boards, government agencies). In close collaboration with the Digital, Marketing and Sales teams, you will support them in designing, selling, and deploying digital offers aligned with our editorial line.
Main Responsibilities
1. Operational Coordination & Deployment of Digital Offers
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Coordinate asset production for all partner digital offers of the MICHELIN Guide, in collaboration with Project Managers.
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Brief the editorial, video, and social media teams based on elements provided by the PIM in Europe and define the production schedule.
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Monitor production timelines for all assets worldwide.
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Ensure the quality of deliverables, adherence to deadlines, and compliance with contractual commitments.
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Support the upskilling of PIM on digital topics.
2. Media Brief Management
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Manage media briefs: data and asset collection, drafting briefs for the media agency.
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Ensure the proper launch and follow-up of campaigns.
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Analyze final reports and extract key learnings.
3. Operational Excellence & International Guidelines
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Centralize needs, constraints, and feedback.
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Contribute to the annual report on media agency performance.
4. Analysis, Reporting & Optimization
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Collect partner campaign results across all digital channels.
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Provide recommendations to stakeholders to improve the efficiency, consistency, and value of partner activations.
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Work with Marketing to enhance, optimize, or rethink certain offers.
Recruitment process:
If your CV is accepted, you can join us after 2 phases:
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An initial distance interview.
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A full day of recruitment, so that you can fully express your personality and skills.
You will then receive detailed feedback within a few days.
Salary and benefits:
- Fixed salary from €55,000 depending on profile and experience.
- Variable remuneration, profit-sharing, company savings plan, employee share ownership plan, health insurance
Location: Boulogne-Billancourt.
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