Chez Lacoste, nous nous engageons à faire de l'égalité des chances une réalité.
Héritée de notre vision unique du fashion-sport, l'égalité des chances nous fait avancer et nos méthodes de recrutement suivent cet engagement en valorisant avant tout les compétences et en accueillant tous types de talents.
Nous nous engageons à favoriser un environnement inclusif où l'élégance va au-delà du style et où chacun/e d'entre nous a la possibilité de réaliser son plein potentiel. Reporting directly to the travel retail director EMEA, your main responsibilities will BE :
Ø Develop the brad in the airports and cruise ships
Ø Build a strong relationship with all the partners
MAIN REPONSIBILITIES AND MISSION
DRIVE SELL-IN
· Discuss Sell-in budgets per client and challenge them if necessary.
· Present the Spring/Summer and Fall/Winter collections in our Parisian showroom & create a customized assortment per Point of Sale with the client as per their OTB and feedback.
· Drive the Buy in line with Lacoste guidelines and strategy.
· Create master files per clients
DRIVE SELL-OUT
· Organize instore animations.
· Build with the operators a collaborative incentive program
· Visit POS, train the team, collect feedback, ensure the VM guidelines are respected and put in place an action plan for improvements
· Coordinate weekly with the customer service for delivery follow up and target achievement
IN-STORE MARKETING
· Increase instore visibility with orders for PLV, window displays, staff uniforms etc.
· Build with operators an instore activation plan in line with the brand activity plan
BUSINESS DEVELOPMENT
· Participate to identify opportunities for new POS openings in airports.
· Challenge operators to elevate footprint
· Coordinate with the travel retail director EMEA projects with architects and VM for store openings and renovations
· Overview of all types of contracts, link with legal department, negotiation with operators
REPORTING & STOCK MANAGEMENT
· Contribute to the Monthly sell-out reports and KPIs and build Sell-in reports with the MBP team
· Participate to the Quarterly Budget revision and yearly preparation
· Manage with the customer service clients' stock returns
· Create with the support of MBP replenishment and new POS assortments
FAIRS
· Organize with the team, the Yearly TFWA (Global Travel Retail Summit in Cannes every year).
· Meet with clients at TFWA, create rapport and meetings' follow up.
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