Forward media france - expertise print

FORWARD MEDIA FRANCE - EXPERTISE PRINT page is loaded


FORWARD MEDIA FRANCE - EXPERTISE PRINT

Apply remote type Hybrid locations Puteaux time type Full time posted on Posted 9 Days Ago job requisition id JR0085873

Agency :

Forward Media France

Job Description :

Forward Media est une agence qui façonne des expériences média d’exception pour l’univers du luxe.

Nous mettons l’excellence et l’innovation au cœur de l’accompagnement client, grâce à nos équipes à la croisée du conseil, du content, de la data et du commerce.

Ancrée au sein du groupe Havas, notre agilité s’exprime avec puissance et finesse pour répondre aux enjeux de nos clients.

Ensemble, nous formons un cercle de talents audacieux, proactifs et exigeants.

Forward Media, l’Art d’aller au-delà.

Les experts print pilotent et orchestrent les campagnes publicitaires sur les supports imprimés (presse magazine haut de gamme, presse quotidienne nationale, hors-série) et digitaux premium (sites éditoriaux de prestige, éditions numériques).

Ils élaborent des stratégies de médiaplanning print & digital en sélectionnant des supports à forte valeur image, en parfaite adéquation avec les cibles socio-démographiques et aspirations des Maisons. Ils déploient des formats publicitaires traditionnels (pleines pages, doubles, hors-séries) ainsi que des formats éditoriaux à forte valeur ajoutée (publireportages, native advertising, insertions exclusives).

Ils supervisent la bonne exécution des insertions (contrôle des BAT, respect des calendriers éditoriaux, conformité des visuels selon les chartes des Maisons et supports).

Chefs d’orchestre, ils assurent une coordination fluide cross-canal avec les autres leviers médias (TV, radio, digital branding, événementiel), dans une logique de synergie, de storytelling et d’impact.

Entretenant des relations de confiance et de proximité avec les régies publicitaires premium, ils négocient des emplacements ultra-stratégiques, des dispositifs sur-mesure et des conditions préférentielles.

Ils réalisent l’analyse des performances à travers des études d’audience qualifiées, le suivi des KPIs digitaux (impressions, taux de clic, visibilité) et la rédaction de bilans de campagnes argumentés et inspirants.

Assurant une veille permanente sur les innovations média dans la presse luxe (nouvelles collaborations, formats exclusifs, opportunités éditoriales), ils proposent des recommandations différenciantes à forte valeur perçue.

Vous reconnaissez-vous?

Rejoignez notre cercle de talents audacieux, proactifs et exigeants.

Contract Type :

Permanent

Here at Havas across the group we pride ourselves on being committed to offering equal opportunities to all potential employees and have zero tolerance for discrimination. We are an equal opportunity employer and welcome applicants irrespective of age, sex, race, ethnicity, disability and other factors that have no bearing on an individual’s ability to perform their job.


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