Alternance : social media & relations presses (h/f)

À PROPOS DE TUTIAC TUTIAC est la coopérative viticole numéro 1 détenue par des viticulteurs à Bordeaux — un collectif de 400 familles viticoles unies par un engagement commun envers les personnes, la durabilité, l'excellence et l'innovation. Avec 4 500 hectares de vignobles cultivés à 100 % de manière écologique, 16 appellations Bordeaux AOC et 30 millions de bouteilles vendues en France et à l'international, TUTIAC est à la fois le pilier du patrimoine viticole bordelais et l'un de ses acteurs les plus tournés vers l'avenir. Chiffre d'affaires consolidé : 130 M€. Nous recherchons maintenant un apprenti talentueux anglophone pour rejoindre notre équipe Marketing & Communication et prendre la direction de notre présence sur les réseaux sociaux en anglais — en mettant principalement l'accent sur le marché britannique. APPRENTICESHIP — SOCIAL MEDIA & PRESS RELATIONS OFFICER
English-Speaking · Bac+3 · September 2026 · 1 year
ABOUT TUTIAC
TUTIAC is the #1 grower-owned wine cooperative in Bordeaux — a collective of 400 winemaking families united by a shared commitment to people, sustainability, excellence, and innovation.
With 4,500 hectares of 100% ecologically farmed vineyards, 16 Bordeaux AOC appellations, and 30 million bottles sold in France and internationally, TUTIAC is both the backbone of Bordeaux's wine heritage and one of its most forward-thinking operators. Consolidated turnover: €130M.
We are now looking for a talented, English-speaking apprentice to join our Marketing & Communications team and take the lead on our English-language social media presence — with a primary focus on the UK market.
THE ROLE
Reporting to the Marketing & Communications Director, you will work alongside our Communications & Events Manager. Your mission is two-fold: own the day-to-day English-language social media output for three distinct TUTIAC brands, and serve as our operational interface with our London press agency.
This is not a support role. You will be trusted with real editorial autonomy from day one.
YOUR KEY MISSIONS Social Media Management — 3 brands, daily Manage and animate the Instagram accounts of three TUTIAC brands, each with a distinct positioning: corporate & consumer, premium, and environmental. Create the majority of content independently: posts, Reels, Stories — written copy, visual design (Canva) and short-form video editing (CapCut Pro). Define and execute keyword strategies, hashtag frameworks, and competitor benchmarking tailored to UK audiences. Drive community engagement: respond to comments and DMs, build relationships with followers, identify collaboration opportunities. Develop and implement account growth strategies (follow/unfollow logic, targeted engagement, reach optimisation). Coordinate with our in-house graphic designer for complex or campaign-level visual briefs. Plan and schedule content using a scheduling platform. Press Relations — UK Market Act as the day-to-day operational liaison between TUTIAC and our London-based press agency. Brief the agency on brand news, campaigns and product launches; track deliverables and deadlines. Relay and synthesise media opportunities, coverage reports, and agency recommendations to the Product Managers and Marketing Director. Contribute to the development of English-language press materials and media pitches. Cross-functional projects Participation in broader Marketing & Communications projects depending on team priorities and your areas of interest.